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FENDI & Colourful Vocabulary!


Colours resonates with people in different ways. We all have a favourite colour or colour that we use more during specific periods of life.

In fashion world, one of the things that we saw this year was a renewed sense of imagination in which colour was appearing in context that was different than the traditional. Colours is a powerful communication tool and the positivity in pop colours is boldly proclaimed through the FENDI Vocabulary.



As you will see in this new collection: FENDI is moving towards the modern man with its' colourful and vernacular slogans.

Fundamental phrases inspired by the lexicon of Ernest Hemingway encourage an optimistic outlook in the face of today's challenges and the design drawn from the convolutions of the intellect.

Discover the Men's Fall/Winter 2017-18 collection, designed by Creative Director Silvia Venturini FENDI.

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